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International Journal of Advanced Computational Methodologies and Emerging Technologies
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Vol. 15 No. 7 (2025): IJACMET-JULY-2025
Published:
2025-07-01
Articles
Learning to Reduce Cart Abandonment: A Data-Driven Personalization Framework Based on Customer 360 and Journey Friction Analytics
Arvin Dela Cruz, Jericho Manalansan (Author)
1-14
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